The ad data platform for healthcare

Compliant ads, real attribution.
Finally both.

PathwAI measures every conversion server-side and activates your audiences across every ad platform, so you can prove what is driving growth, without ever sending PHI.

Every identifier hashed and consent-checked. No PHI ever leaves.

build.pathwai.care/data

Data

Event pipeline & audiences

Start

Overview

Event streaming

Sources
Catalog
Transformations
Destinations

Unify & activate

Profiles
Segments
Channels

Monitor

Monitor

Data overview

Collect, route, and activate, all in one place.

Live Events
Events today

12.4K

Since midnight UTC

Active destinations

6

Enabled and delivering

Segments

37

Audiences built from events

Failed deliveries

0

Messages in DLQs

Events receivedLast 7 days

Trusted by digital health teams

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Features

Everything you need to grow, nothing that puts you at risk.

The first-party data engine behind compliant ads and attribution you can defend.

Conversionslive · server-side
MPurchase$80.00
GSubscription$120.00
TLeadQualified

Catch the conversions pixels miss

Send conversions from your servers, so iOS, ad blockers, and cookie limits stop quietly costing you data.

Attributed revenueSearch wins
42%

Know what is actually working

Tie every conversion back to the campaign that drove it, with attribution that outlives the cookie.

Outbound payloadPHI-safe
email8f4e2a91c7…
phistripped
consentgranted

Compliant by default

Every identifier hashed, every event consent-checked, and zero PHI sent. Ever.

Audience syncone connection
MetaGoogleTikTokPW

Activate on every ad platform

Push compliant conversions and audiences to every major ad platform from one connection.

How it works

From first click to compliant conversion, in five steps.

Collect, comply, segment, activate, and attribute, all on the first-party data you already own.

01

Collect

Capture every first-party event from your site and app in one clean, owned stream.

02

Comply

Hash identifiers, check consent, and strip PHI automatically before anything leaves.

03

Segment

Unify events into rich profiles and build the audience segments you want to reach.

04

Activate

Push compliant conversions and audiences to every major ad platform from one connection.

05

Attribute

Measure every conversion server-side and prove exactly what drove growth.

Eventslive
page_viewweb
add_to_cartweb
purchaseapp
Today12,418
Sanitize
email8f4e2a…b91c
consentgranted
phistripped
PHI sent0
Segments37
High-intent8.2K
Cart abandon3.1K
Repeat VIP940
Built from eventslive
Destinationssynced
Google Adssent
Metasent
TikToksent
Active6
Attributed7d
Search46%
Social32%
Email18%
Blended ROAS4.2x
Integrations

Plug into your entire stack.

Send your first-party data to the ad platforms, analytics, warehouses, and CRMs your team already runs on. No rebuilds, no per-tool compliance reviews.

Key benefits

The results marketers actually care about.

See what is actually driving growth

Stop guessing. Tie revenue back to the campaigns that earned it.

Recover the conversions you are losing

Measure the conversions browser pixels quietly drop to blockers and cookie limits.

Keep compliance off the critical path

Hashing, consent, and PHI stripping run by default, so legal never has to slow you down.

Launch in a day, not a quarter

One connection to every ad platform. No tokens, no engineering project.

Compliant ads and real attribution are one connection away.

See how PathwAI turns the first-party data you already collect into measurable, compliant growth, without ever sending PHI.